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Gucci

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OVERVIEW

Gucci were looking for AR to create a unique buzz around the brand, and drive footfall into the store and online. The concept was similiar to Pokémon Go, garments have escaped from in store and must be collected and brought back.

 

INVOLVEMENT

Art Direction
Graphic Design
UI/UX
Concepting

COMPANY

Gucci
For Thinking Juice

 
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